Long before the digital revolution, long before social media and those email ads filling our inboxes, companies and factories spread their messages on tin and enamel signs. Champis was made “from fruits and grapes,” Pepsi-Cola was “healthful,” and Shell Superoil promised a “WIDE safety margin.”
Over time, these signs came to be seen almost as works of art—and of course, they also became collectors’ items. At Stadsauktioner Örebro, you can now enjoy a selection of more than twenty charmingly weathered advertising treasures.
Pause for a moment, let yourself be enchanted and intrigued, and see why everything in the past—if not necessarily better—was at least just a little more stylish.
Don’t you agree?
